For generations, the Bilimoria name has been synonymous with resilience, leadership, and an unwavering passion for excellence. General Bilimoria’s Canteen (GBC) is not just a food delivery service – it is a tribute to this legacy, a testament to the belief that food is more than sustenance; it is comfort, connection, and heritage.

Lieutenant General Faridoon "Billy" Bilimoria, a decorated officer of the Indian Army, lived a life of discipline and duty. His years in the forces were marked by the hardships of training, fighting and the sacrifices of service, yet amidst the rigors of military life, he found solace in food. In every corner of the world where he was stationed, he discovered the power of a well-cooked meal to bring people together, to heal, and to provide a moment of respite from the challenges of life. From the bustling markets of India to the distant lands he travelled, he nurtured a deep appreciation for flavours that carried stories of history, culture, and tradition.

Lord Karan Bilimoria, his son, inherited this love for food. After witnessing firsthand how food could be both a necessity and a source of joy, he envisioned a way to carry forward his father’s legacy—creating something that would bring people not just meals, but comfort and quality they could trust. Having founded Cobra Beer, he now brings this same commitment to excellence with General Bilimoria’s Canteen. GBC isn’t just about delivering meals – it is about delivering experiences that evoke warmth, nostalgia, and delight.